47 Claude AI SEO Prompts That Fix Every SEO Problem
Let me show you exactly what a mid-market business spends on SEO tools every month:
- Semrush Business: $129/month
- Surfer SEO: $89/month
- Clearscope: $170/month
- Screaming Frog: $22/month
Total: $410/month. $4,920 every single year.
I've been a digital marketing consultant for 13+ years. I've seen clients pay for all four of those tools simultaneously and still not get the strategic output that Claude AI produces when you give it the right prompt.
That changes today.
This article gives you 47 copy-paste Claude AI SEO prompts organized by the exact SEO problem they solve. It also covers how to use Claude as the best free SEO checker and analysis tool available right now, auditing any page in minutes with zero paid subscriptions. Whether you need the best Claude SEO checking tool for on-page audits, keyword research, technical fixes, schema markup, internal linking, competitor analysis, or the 2026 frontier of GEO and AEO prompts that make your content citable by ChatGPT, Perplexity, Google AI Overviews, and Claude itself, it is all here.
Every prompt has been tested in real client workflows. Every category tells you which paid tool it replaces and what output to expect. No filler. No generic advice. Just prompts that work.
One important note before you start: Prompts 42 to 45 in Section 8 are power prompts that work even better when Claude has direct access to your live Google Search Console data. If you have not set that up yet, follow my step-by-step guide to connecting Google Search Console to Claude AI for free first. It takes about 20 minutes and unlocks a completely different level of SEO analysis.
Before You Start: How to Get Maximum Value From These Prompts
Most people use Claude like a search engine. They type a vague question and get a vague answer. The prompts in this article are structured differently. Here's how to use them for best results:
Step 1. Set up a Claude Project (Free and Pro)
In Claude, create a new Project called "SEO Workspace." Inside the Project settings, add a system prompt like this:
"You are an expert SEO consultant helping me optimize kulbhushanpareek.com, a digital marketing consulting website targeting US, UK, and European markets. My primary services are SEO consulting, AI automation, and ORM. My target audience is business owners and marketing managers. My competitors include [add 2 to 3 names]. Always format your output in structured sections with clear headings, and prioritize actionable recommendations over theory."
This means every prompt you run in that Project inherits this context automatically. You stop repeating yourself. Claude stops being generic.
Step 2. Replace the brackets with real data
Every prompt below uses brackets like [YOUR KEYWORD] or [PASTE YOUR CONTENT HERE]. The more specific your input, the more precise and usable Claude's output will be. Paste actual page content, actual competitor URLs, actual data, not summaries.
Step 3. Use the output as a starting point, not a final answer
Claude's analysis is exceptionally strong. Its drafts need your experience and brand voice layered on top. Think of these prompts as replacing the research and diagnostic work. You still make the strategic calls. That's exactly why consulting expertise matters more than ever, not less.
Best Claude AI SEO Checker: Free Audit Prompts (No Paid Tools Needed)
Targets the queries: "best claude seo checker" · "claude seo checkers" · "claude seo analysis tools" | Prompts 1A to 1C
One of the most searched questions in this space right now is whether Claude can work as the best standalone SEO checker, replacing the on-demand audit functionality of paid tools like Semrush's Site Audit or Screaming Frog. The short answer: yes, for the analysis and diagnosis work that matters most.
Here's how Claude functions as the best free SEO checker across three core use cases.
Can Claude AI work as the best free SEO checker?
Claude AI is the best free SEO checker for on-page audits, heading structure analysis, meta tag review, schema markup validation, content quality assessment, and keyword optimization among AI-based tools. It cannot crawl your site live the way Screaming Frog does, but when you paste your page HTML, content, or GSC data directly into Claude, the diagnostic depth matches what paid SEO checker tools deliver and often exceeds them on qualitative signals like E-E-A-T assessment and content gap analysis.
For live crawl data across 500 or more pages, use Screaming Frog's free version (up to 500 URLs) alongside Claude. For real-time performance data, connect Claude to Google Search Console using the free MCP setup guide. The combination gives you a complete, zero-cost SEO checking stack.
Prompt 1A. Single-Page SEO Checker (Paste and Audit)
Use when: You want a fast, comprehensive SEO check on any URL.
What it replaces: Semrush On-Page SEO Checker, Screaming Frog single-page analysis
Expected output: A scored SEO audit with pass/fail on 12 technical and on-page signals, plus a prioritized fix list.
"Act as a professional SEO checker tool. I'll paste the full HTML source of a webpage I want to audit. Run a complete SEO check and output results in this exact format:
TECHNICAL CHECKS: Title tag (present? length? keyword?), Meta description (present? length? CTA?), H1 tag (present? one only? keyword match?), Canonical tag (present? correct?), Robots meta (any noindex/nofollow issues?), Schema markup (present? type? errors?).
ON-PAGE CHECKS: Heading hierarchy (H1 to H6 logical?), Keyword usage (in title, H1, first 100 words, naturally throughout?), Image alt text (coverage % estimate), Internal links (count, anchor text quality), Content length estimate, E-E-A-T signals (author? credentials? sources?).
For each check: PASS / WARN / FAIL status plus one-line fix instruction. End with a TOP 3 PRIORITY FIXES list. Here is the HTML: [PASTE YOUR FULL PAGE HTML SOURCE]"
Prompt 1B. SEO Checker for Content Quality (No HTML Needed)
Use when: You want to check content quality and keyword optimization without HTML access.
What it replaces: Clearscope content grader, Surfer SEO Content Editor score
"Check the SEO quality of this content targeting the keyword [YOUR TARGET KEYWORD]. Here is the full content: [PASTE YOUR CONTENT OR COMPETITOR CONTENT].
Run a content SEO check across: (1) Keyword presence, (2) Semantic coverage, (3) Search intent match, (4) Content depth, (5) E-E-A-T quality, (6) Readability, (7) Internal link opportunities, (8) Featured snippet potential. Score each area 1 to 10 and provide specific fixes for any score below 7."
Prompt 1C. Bulk SEO Check: Audit Multiple Pages from a URL List
Use when: You want to run an SEO check across your entire site or a set of key pages.
What it replaces: Semrush Site Audit, Screaming Frog bulk crawl report
"I'm going to give you a list of my website's pages with their titles and meta descriptions. Act as an SEO checker and identify common issues across the set.
Here are my pages (URL | Page Title | Meta Description): [PASTE YOUR PAGES].
Check for: (1) Duplicate or near-duplicate title tags, (2) Missing title tags or meta descriptions, (3) Title tags over 60 characters or under 30 characters, (4) Meta descriptions over 155 characters or missing CTAs, (5) Keyword cannibalization risk, (6) Pages lacking a clear primary keyword focus, (7) Missing brand name in title tags. Output as a table: Page URL | Issue Type | Current Value | Recommended Fix | Priority (High/Med/Low). Sort by priority."
Pro tip: These three SEO checker prompts work best inside a Claude Project where your site context is already loaded. For real-time data, first follow the Google Search Console to Claude AI free setup guide. It turns Prompts 42 to 45 in Section 8 into live data-powered SEO checks using your actual site performance.
Best Claude AI SEO Checker vs Paid Tools: Full Comparison (2026)
The question "is Claude the best SEO checker" depends entirely on what you need it to check. Here is an honest, task-by-task comparison against the paid tools that professionals currently pay for, based on real workflow testing.
Why Claude is the best free SEO checking tool for most use cases
Claude's advantage over every paid SEO checker comes down to reasoning depth. Paid tools score pages algorithmically. They measure what is quantifiable: keyword density, word count, heading count, backlink numbers. Claude evaluates what those tools cannot: whether your content actually demonstrates expertise, whether your arguments are logically structured, whether your E-E-A-T signals are credible to both Google and AI search systems, and whether your content will satisfy a real reader's intent.
For a consultant, a founder, or a small marketing team auditing content before publishing or diagnosing why a page is not ranking, that reasoning depth is more valuable than an algorithmic score. Here is the full comparison by task:
| SEO Task | Best Claude SEO Checker Approach | Paid Tool Alternative | Verdict |
|---|---|---|---|
| Single-page on-page audit | Prompt 1A (paste HTML, get scored audit) | Semrush On-Page Checker ($129/mo) | Claude wins on E-E-A-T depth and qualitative analysis |
| Content quality checking | Prompt 1B (paste content, score 8 dimensions) | Surfer SEO ($89/mo), Clearscope ($170/mo) | Claude wins on qualitative signals. Paid tools win on NLP term matching speed. |
| Bulk site audit (under 500 pages) | Prompt 1C (paste URL list) | Screaming Frog free (500 URLs) | Equal. Use both together for best coverage. |
| Bulk site audit (500+ pages) | Claude + Screaming Frog free | Screaming Frog paid ($22/mo) | Screaming Frog wins for crawl. Claude wins for analysis after crawl. |
| Meta title and description checking | Prompt 1C (bulk meta audit) | Rank Math Pro (already in your setup) | Rank Math Pro wins for bulk editing. Claude wins for rewrite quality. |
| Schema markup validation | Prompts 26 to 31 (generate and validate) | Google Rich Results Test (free) | Use both. Claude generates. Google validates. |
| Live GSC data analysis | Prompts 42 to 45 (requires MCP setup) | Semrush GSC integration ($129/mo) | Claude wins after free MCP setup. Zero ongoing cost. |
| Backlink profile analysis | Not available natively | Ahrefs ($99/mo), Semrush ($129/mo) | Paid tools win. Claude cannot access live backlink databases. |
Best free Claude SEO checking workflow step by step
If you are running a site with under 50 pages, this is the best free SEO checking workflow available in 2026. Zero paid tools required. Zero subscriptions.
- Run Prompt 1C on your full URL list. Fix all High priority title and meta issues first.
- Run Prompt 1A on your top 5 most important pages using their HTML source. Action the TOP 3 PRIORITY FIXES on each page.
- Run Prompt 1B on any page ranking on page 2 or 3 but not getting clicks. The content quality check identifies exactly what is missing versus what is currently ranking above you.
- Set up the GSC MCP connection (20 minutes, free) then run Prompt 43 monthly to find keywords where small position improvements unlock significant new clicks.
This four-step workflow replaces a Semrush subscription, a Surfer subscription, and a Clearscope subscription for any site with under 100 pages. Total cost: zero, or $20 per month if you upgrade to Claude Pro for extended context windows on large content files.
Best Claude SEO Checking and Analysis Tools in 2026: Complete Breakdown
Beyond the three SEO checker prompts above, Claude functions as an SEO analysis tool across every major dimension of search optimization. Here is a complete map of which prompt sections work as which type of checking or analysis tool, organized by the task you need to accomplish.
Claude as an SEO analysis tool: what it can and cannot do
Claude works as an SEO analysis tool for: keyword intent analysis, content gap analysis, on-page scoring, E-E-A-T assessment, schema markup generation and validation, internal linking analysis, competitor content comparison, and GSC data interpretation when connected via MCP. These cover approximately 80% of what paid SEO analysis tools provide for a typical site under 100 pages.
Claude does not work as an SEO analysis tool for: live backlink database queries, real-time SERP position tracking across large keyword sets, live site crawl across hundreds of pages, or automated daily rank monitoring. For those four tasks, Ahrefs, Semrush, or Screaming Frog are still the right tools. For everything else, the 47 prompts in this guide are a direct replacement.
Best Claude SEO checking tools by task: prompt-to-function map
Each prompt section in this guide is a dedicated checking tool for a specific SEO problem. Here is how they map so you know exactly which section to open for each task:
- Best Claude keyword checking tool: Prompts 1 to 6. Seed expansion, low-competition finder, topic cluster builder, competitor gap, PAA mining, commercial intent. Replaces Semrush Keyword Magic Tool.
- Best Claude technical SEO checking tool: Prompts 7 to 12. Full audit checklist, Core Web Vitals diagnostics, page-level HTML analysis, site architecture review, robots.txt and sitemap validation, mobile-first readiness. Replaces Screaming Frog page-level analysis.
- Best Claude on-page checking tool: Prompts 13 to 19. Full on-page audit, title tag optimizer, meta description writer, heading hierarchy optimizer, semantic keyword analysis, E-E-A-T audit, featured snippet formatter. Replaces Surfer SEO Content Editor.
- Best Claude content analysis tool: Prompts 20 to 25. SEO content brief, competitor content gap, content refresh planner, FAQ section generator, word count analyzer, intro and hook writer. Replaces Clearscope and Frase.
- Best Claude schema checking tool: Prompts 26 to 31. JSON-LD generation and validation for Article, HowTo, LocalBusiness, Service, BreadcrumbList, and Person schema types. Replaces paid schema generators.
- Best Claude internal link checking tool: Prompts 32 to 36. Internal link map, orphan page finder, anchor text optimizer, silo architecture builder. Replaces Link Whisper.
- Best Claude competitor analysis tool: Prompts 37 to 41. Competitor content reverse-engineering, keyword gap identification, SERP feature analysis. Replaces Semrush Competitive Research.
- Best Claude live performance analysis tool: Prompts 42 to 45. Live GSC data interpretation, traffic drop diagnosis, quick-win keyword identification, CTR optimization. Requires the free MCP setup. Replaces Semrush GSC integration.
The 47 prompts in Sections 1 to 9 that follow are the full library for each of these checking and analysis tool functions. Every prompt is copy-paste ready with the expected output described so you know exactly what Claude will deliver.
Section 1: Keyword Research Prompts
Replaces: Semrush / Ahrefs ($99 to $199/month) | Prompts 1 to 6
Keyword research is where most businesses overspend. Semrush and Ahrefs are powerful, but 80% of users only need keyword ideas, search intent classification, and competitor gap analysis, tasks Claude handles remarkably well when given the right structure.
Prompt 1. Seed Keyword Expansion with Search Intent Mapping
Use when: Starting a new content strategy or entering a new topic area.
What it replaces: Semrush Keyword Magic Tool
Expected output: 25 to 40 keyword variations organized by intent with competition estimates.
"Act as an expert SEO keyword strategist. I'll give you a seed keyword: [YOUR SEED KEYWORD]. My website is in the [YOUR INDUSTRY] space, targeting [YOUR AUDIENCE] in [TARGET GEOGRAPHY]. Generate 30 keyword variations including: (1) short-tail variations, (2) long-tail phrases with 4+ words, (3) question-based keywords, (4) commercial intent keywords with buying signals. For each keyword, classify the search intent as Informational / Commercial / Transactional / Navigational, and estimate competition as Low / Medium / High. Format as a table: Keyword | Intent | Competition | Content Format to Target."
Prompt 2. Low-Competition Long-Tail Keyword Finder
Use when: You have a new site with low domain authority and need quick wins.
What it replaces: Ahrefs low-KD keyword filter
"I run a [YOUR WEBSITE TYPE] website with a domain authority below 30. I want to find long-tail keywords (4+ words) related to [YOUR MAIN TOPIC] that have a high chance of ranking quickly. Generate 20 long-tail keyword ideas. For each: explain why a lower-authority site could realistically rank for it, what type of content would satisfy the search intent best, and whether it targets awareness, consideration, or decision stage buyers."
Prompt 3. Topic Cluster Builder from a Single Seed Keyword
Use when: Planning a content hub or pillar page strategy.
What it replaces: Semrush Topic Research tool plus manual cluster mapping
"Build a complete topic cluster content strategy around the pillar keyword: [YOUR PILLAR KEYWORD]. Output: (1) One pillar page title targeting the head keyword, (2) 8 to 10 cluster page titles targeting supporting long-tail keywords, (3) 3 to 5 FAQ content ideas for People Also Ask boxes, (4) The internal linking logic. Format the cluster map as a hierarchy."
Prompt 4. Competitor Keyword Gap Analysis
"Here is the content from my competitor's website: [PASTE COMPETITOR CONTENT OR PAGE TITLES]. Here is my current content coverage: [PASTE YOUR SITEMAP OR PAGE LIST]. Identify: (1) Topics they cover that I have not addressed, (2) Which gaps represent the highest traffic opportunity, (3) Which gaps align with commercial intent where I could generate leads, (4) A prioritized list of 10 content pieces I should create first."
Prompt 5. People Also Ask and Featured Snippet Mining
"For the main keyword [YOUR TARGET KEYWORD], generate the top 25 questions that users likely ask in related searches, People Also Ask boxes, and voice search queries. For each question: (1) Write a direct answer in 40 to 60 words that would qualify for a featured snippet, (2) Suggest whether it should be a paragraph, list, or table snippet, (3) Indicate the buyer journey stage. Format as a ready-to-use FAQ section."
Prompt 6. Commercial Intent Keyword Identifier for Service Pages
"I offer [YOUR SERVICE OR PRODUCT] to [YOUR TARGET AUDIENCE]. Generate 20 commercial and transactional intent keywords that signal a buyer is ready to hire or purchase, including comparison keywords, 'best [service] for [audience]' phrases, and location-based keywords. For each keyword: the page type that ranks best, a compelling page title, and the primary CTA that matches the intent."
Section 2: Technical SEO Audit Prompts
Replaces: Screaming Frog ($22/month) + Agency Technical Audits ($500 to $2,000) | Prompts 7 to 12
Prompt 7. Full Technical SEO Audit Checklist by Page Type
"Generate a comprehensive technical SEO audit checklist for a [WordPress / Shopify / Custom] website in the [YOUR INDUSTRY] niche. Organize into: (1) Crawlability and Indexation, (2) Site Architecture and URL Structure, (3) Page Speed and Core Web Vitals, (4) Mobile-First Indexing, (5) Structured Data and Schema, (6) On-Page Technical Elements, (7) Internal Linking Health, (8) Security. For each item: priority as Critical / Important / Nice-to-Have, and a one-line fix instruction."
Prompt 8. Core Web Vitals Diagnostic and Fix Planner
"I'm running a WordPress website using Astra theme, Elementor page builder, LiteSpeed Cache, and the following plugins: [LIST YOUR PLUGINS]. My PageSpeed scores are: Mobile [X], Desktop [X]. My failing Core Web Vitals are: [LCP / INP / CLS]. Diagnose the most likely causes and provide a prioritized fix plan organized by: (1) Fixes today without coding, (2) Fixes requiring minor CSS/JS changes, (3) Fixes requiring developer help."
Prompt 9. Page-Level Technical SEO Analyzer
"I'll paste the full HTML source of a page that is not ranking as expected. Analyze it for: (1) Title tag, (2) Meta description, (3) H1 to H6 hierarchy, (4) Canonical tag, (5) Image alt text, (6) Internal links, (7) Schema markup, (8) Any technical red flags. Here is the page HTML: [PASTE HTML SOURCE]"
Prompt 10. Site Architecture and URL Structure Reviewer
"Here is my current website URL structure: [PASTE YOUR SITEMAP OR URL LIST]. My website covers: [LIST YOUR MAIN TOPICS]. Analyze whether my current architecture supports: (1) Clear topical clustering, (2) Logical crawl depth, (3) SEO-friendly URL patterns, (4) Efficient internal link flow. Suggest a revised architecture if needed."
For the complete breakdown of the 7 most effective Claude SEO checking workflows with copy-paste prompts for each, the best Claude SEO checker guide covers every workflow tested on real campaigns with specific expected outputs.
Prompt 11. Robots.txt and XML Sitemap Validator
"Review my robots.txt and XML sitemap for SEO errors. robots.txt: [PASTE CONTENT]. Sitemap summary: [PASTE URLs OR DESCRIBE STRUCTURE]. Identify: (1) Pages accidentally blocked, (2) Critical CSS/JS that should be unblocked, (3) Sitemap best practices, (4) Pages that should be in or out of the sitemap. Provide corrected versions where needed."
Prompt 12. Mobile-First Indexing Readiness Checker
"Generate a mobile-first indexing readiness checklist for a WordPress website using Astra theme and Elementor. Check for: (1) Identical content on mobile vs desktop, (2) Structured data on both versions, (3) Mobile-accessible navigation, (4) Font sizes readable without zooming (minimum 16px body), (5) No mobile-only interstitials, (6) Image sizing for mobile, (7) Touch-friendly CTAs and forms. For each item, tell me how to verify it and how to fix failures in Elementor."
Section 3: On-Page Optimization Prompts
Replaces: Surfer SEO ($89/month) | Prompts 13 to 19
Prompt 13. Full On-Page SEO Audit for Any URL
"Perform a complete on-page SEO audit for my page targeting: [YOUR TARGET KEYWORD]. Here is the full page content: [PASTE YOUR ENTIRE PAGE CONTENT]. Audit these elements and score each 1 to 10: (1) Title tag relevance and CTR appeal, (2) Meta description quality and CTA, (3) H1 clarity and keyword inclusion, (4) Heading hierarchy logic, (5) Keyword density and semantic variation, (6) Content depth vs search intent, (7) E-E-A-T signals, (8) Internal links, (9) Image alt text, (10) CTA clarity. Provide a prioritized fix list for scores below 7."
Prompt 14. Title Tag Optimizer (10 Options)
"Generate 10 SEO-optimized title tag options for a page targeting: [YOUR PRIMARY KEYWORD]. The page is about [BRIEF DESCRIPTION] and targets [YOUR AUDIENCE]. Requirements: (1) 50 to 60 characters maximum, (2) Primary keyword included near the start, (3) Clear value proposition or curiosity hook, (4) No clickbait. Provide character count for each and mark your top 3 recommendations."
Prompt 15. Meta Description Writer (5 Options)
"Write 5 compelling meta descriptions for my page about [PAGE TOPIC] targeting [YOUR KEYWORD]. Each must: (1) Be 145 to 155 characters, (2) Include the target keyword naturally, (3) Lead with the biggest benefit, (4) End with a clear CTA, (5) Match the search intent. Label each with character count, intent type, and CTA style. Recommend your top pick."
Prompt 16. Heading Hierarchy Optimizer
"Here are my current headings for a page targeting [YOUR KEYWORD]: [PASTE YOUR CURRENT H1, H2s, H3s]. Analyze and improve: (1) Does H1 target the primary keyword? (2) Do H2s cover all major subtopics? (3) Are H2s phrased as questions that could capture PAA boxes? (4) Is the hierarchy logical? (5) Are semantic keywords distributed across headings? Provide a revised heading structure with improvements highlighted."
Prompt 17. Semantic Keyword and LSI Analyzer
"I'm writing a page targeting [YOUR KEYWORD]. Here is my current draft: [PASTE CONTENT]. Identify: (1) Semantic keywords and LSI phrases missing from my content, (2) Related terms top-ranking pages typically include, (3) Natural places in my existing content where I can add each missing term. Output a list of 15 to 20 missing semantic terms with suggested insertion points."
Prompt 18. E-E-A-T Signals Audit
"Audit this content against Google's September 2025 E-E-A-T quality standards. Content: [PASTE CONTENT]. Author background: [YOUR CREDENTIALS]. Evaluate: (1) Experience, (2) Expertise, (3) Authoritativeness, (4) Trustworthiness. Provide specific additions to strengthen each pillar."
Prompt 19. Featured Snippet Formatting Optimizer
"I want to win the featured snippet for: [YOUR TARGET QUERY]. Current snippet shows a [paragraph / list / table / steps] format. Here is my current content: [PASTE RELEVANT SECTION]. Rewrite this section for featured snippet capture: (1) Direct answer in the first 40 to 60 words, (2) Exact query phrasing in the answer, (3) Correct format for the snippet type, (4) Factually precise and immediately useful. Provide the rewritten snippet-optimized version."
Section 4: Content Creation and Brief Prompts
Replaces: Clearscope ($170/month) plus Frase ($45/month) | Prompts 20 to 25
Prompt 20. Full SEO Content Brief Builder
"Build a comprehensive SEO content brief for an article targeting: [YOUR TARGET KEYWORD]. My audience is [YOUR AUDIENCE]. Competing pages I want to outrank: [LIST 2 to 3 COMPETITOR URLS]. Include: (1) Recommended word count and content type, (2) Title and meta description options, (3) Full H2/H3 outline, (4) Semantic keywords to include, (5) Key questions to answer, (6) E-E-A-T elements, (7) Internal linking opportunities, (8) Primary CTA, (9) Content differentiation angle."
Prompt 21. Competitor Content Gap Analyzer
"Compare these two pieces of content targeting [KEYWORD]. My content: [PASTE YOUR CONTENT]. Competitor content: [PASTE COMPETITOR CONTENT]. Identify: (1) Topics they cover that I am missing, (2) Data points they include that would strengthen my piece, (3) Structural differences, (4) Unique sections they offer, (5) My content's strengths to amplify. Give me 10 specific additions to make my content the more comprehensive resource."
Prompt 22. Content Refresh Prompt for Underperforming Articles
"I have a blog post published [DATE] targeting [YOUR KEYWORD]. It currently ranks position [CURRENT POSITION]. Here is the current content: [PASTE ARTICLE]. Create a content refresh plan for 2026: (1) Sections that are outdated, (2) New subtopics to add, (3) Statistics to update, (4) Structural improvements, (5) E-E-A-T improvements, (6) Estimated word count after refresh. Prioritize by impact on rankings."
Prompt 23. FAQ Section Generator for Schema Markup
"Generate a high-quality FAQ section for my page about [YOUR PAGE TOPIC] targeting [YOUR KEYWORD]. Requirements: (1) 8 to 10 questions real users would search, (2) Answers between 50 to 100 words each, (3) Primary keyword and semantic variations included naturally, (4) At least 3 questions phrased as voice search queries, (5) Clean Q and A pairs ready for FAQ schema. Also provide the JSON-LD FAQPage schema for these questions at the end."
Prompt 24. Word Count and Depth Analyzer vs Top Competitors
"I want to create the most comprehensive resource for: [YOUR KEYWORD]. Here are the top 5 pages currently ranking: [PASTE OR DESCRIBE COMPETITOR CONTENT]. Analyze: (1) Average word count of top-ranking pages, (2) Common subtopics all pages cover, (3) Unique sections that only some cover, (4) Recommended word count for a page that would outperform these, (5) Content format that best matches search intent."
Prompt 25. Intro and Hook Writer for Blog Posts
"Write 3 alternative introductions for my blog post titled: [YOUR POST TITLE] targeting [YOUR KEYWORD]. Version 1: Open with a surprising statistic. Version 2: Open with a relatable pain point scenario. Version 3: Open with a bold direct promise. Each intro should be 80 to 120 words and avoid starting with 'Are you...' or 'In today's world...' Mark the primary keyword in each version."
Section 5: Schema Markup and Structured Data Prompts
Replaces: Schema markup generators ($20 to $50/month) plus agency implementation fees | Prompts 26 to 31
Schema markup is one of the highest-leverage technical SEO improvements you can make. It directly increases your chances of appearing in rich results, Knowledge Panels, and AI Overviews. Claude generates valid, implementation-ready JSON-LD for any page type in seconds.
Prompt 26. Article Schema (Blog Post or News Article)
"Generate complete Article JSON-LD schema markup for this blog post. Title: [POST TITLE]. Author: [AUTHOR NAME]. Author credentials: [BRIEF BIO]. Author URL: [AUTHOR PAGE URL]. Publisher: [SITE NAME]. Publisher logo URL: [LOGO URL]. Date published: [DATE]. Date modified: [DATE]. Page URL: [URL]. Meta description: [META]. Include mainEntityOfPage, author as Person with jobTitle and knowsAbout array, and publisher as Organization. Output clean JSON-LD only."
Prompt 27. HowTo Schema
"Generate HowTo JSON-LD schema for a page titled [YOUR TITLE] that walks users through [DESCRIBE THE PROCESS]. The steps are: [LIST YOUR STEPS]. Include: name, description, totalTime in ISO 8601 format, estimated cost if applicable, required tools or supplies if applicable, and each step as a HowToStep with name, text, and image URL if available. Output clean JSON-LD only."
Prompt 28. LocalBusiness Schema
"Generate LocalBusiness JSON-LD schema for my business. Business name: [NAME]. Business type: [TYPE e.g. Consultant, Agency]. Address: [FULL ADDRESS]. Phone: [PHONE]. Website: [URL]. Opening hours: [HOURS]. Services offered: [LIST SERVICES]. Geographic area served: [CITIES/REGIONS]. Output complete LocalBusiness JSON-LD with sameAs array including your social profile URLs."
Prompt 29. Service Schema for Consulting or Agency Pages
"Generate Service JSON-LD schema for my service page. Service name: [SERVICE NAME]. Provider: [YOUR NAME OR BUSINESS]. Description: [PASTE YOUR SERVICE DESCRIPTION]. Area served: [GEOGRAPHIC AREA]. URL: [SERVICE PAGE URL]. Include provider as Person or Organization with the appropriate type, knowsAbout array relevant to the service, and areaServed as structured GeoShape or City entities. Output clean JSON-LD only."
Prompt 30. BreadcrumbList Schema
"Generate BreadcrumbList JSON-LD schema for this page. The breadcrumb path is: [HOME PAGE URL] named Home, then [CATEGORY PAGE URL] named [CATEGORY NAME], then [CURRENT PAGE URL] named [CURRENT PAGE TITLE]. Output clean JSON-LD BreadcrumbList with ListItem, item, name, and position for each level."
Prompt 31. Person and Author Schema for E-E-A-T
"Generate Person JSON-LD schema for my author page to strengthen E-E-A-T signals. Name: [YOUR FULL NAME]. Job title: [YOUR TITLE]. Description: [2 to 3 sentence bio]. URL: [YOUR AUTHOR PAGE URL]. Image URL: [HEADSHOT URL]. Social profiles: [LIST YOUR LINKEDIN, X, ETC PROFILE URLS]. Areas of expertise: [LIST 5 to 8 topics]. Include sameAs array for all social profiles, knowsAbout array as text strings, and alumniOf if applicable. Output clean JSON-LD only."
Section 6: Internal Linking Prompts
Replaces: Link Whisper ($77/year) plus manual linking work | Prompts 32 to 36
Prompt 32. Internal Link Opportunity Finder
"Here is a list of all pages on my website with their titles and primary keywords: [PASTE YOUR PAGE LIST]. I've just written a new page about [NEW PAGE TOPIC] targeting the keyword [TARGET KEYWORD]. Identify: (1) The 10 most relevant existing pages that should link TO my new page (with suggested anchor text for each), (2) The 5 most relevant pages my new page should link TO (with suggested anchor text), (3) Any topic clusters this new page should be part of. Prioritize by relevance and estimated traffic impact."
Prompt 33. Orphan Page Identifier and Fix Plan
"Here is my complete sitemap with all URLs: [PASTE YOUR SITEMAP]. Here is a list of the internal links that exist on my site (format: Source URL links to Destination URL): [PASTE INTERNAL LINK DATA from Screaming Frog or GSC]. Identify: (1) Orphan pages with zero internal links pointing to them, (2) Pages with only one internal link, (3) The 10 most important pages that should have more internal links pointing to them based on their topic importance. For each orphan page, suggest 3 existing pages that should link to it with appropriate anchor text."
Prompt 34. Anchor Text Diversity Auditor
"Here is a list of all internal links pointing to my most important page: [TARGET PAGE URL]. Source pages and anchor texts: [PASTE ANCHOR TEXT DATA]. Analyze: (1) Is the anchor text distribution healthy or over-optimized for one phrase? (2) Are there too many generic anchors like 'click here' or 'read more'? (3) What anchor text variations would create a more natural profile? (4) Which source pages should use keyword-rich anchors vs. natural language anchors? Provide a revised anchor text plan for this page."
Prompt 35. Silo Architecture Builder for Topic Clusters
"I want to build a topic cluster silo structure around the pillar topic: [YOUR PILLAR TOPIC]. Here are the pages I currently have on this topic: [LIST EXISTING PAGES]. Here are additional cluster pages I am planning: [LIST PLANNED PAGES]. Design the complete internal linking architecture: (1) Which page should be the pillar and why, (2) How cluster pages should link to the pillar, (3) How cluster pages should link to each other, (4) What anchor text to use in each direction, (5) Any pages outside this cluster that should link into it for initial authority. Present as a linking diagram description."
Prompt 36. Internal Link Audit for a Specific Page
"Perform an internal linking audit for this page: [PASTE YOUR PAGE CONTENT]. Target keyword: [YOUR KEYWORD]. Existing internal links on this page: [LIST CURRENT LINKS AND ANCHOR TEXT]. Analyze: (1) Are the current internal links sending users to the most relevant next pages? (2) Is the anchor text for outbound links natural and descriptive? (3) What important related pages on my site are NOT currently linked from this page but should be? (4) Are there any linking opportunities within the existing text I can add without changing the content significantly?"
Section 7: Competitor Analysis Prompts
Replaces: Semrush Competitive Research ($129/month) | Prompts 37 to 41
Prompt 37. Competitor Content Strategy Reverse-Engineer
"Here is a list of my competitor's published content (page titles, URLs, and any available meta descriptions): [PASTE COMPETITOR CONTENT LIST]. Competitor website: [URL]. Reverse-engineer their content strategy: (1) What primary topics and keyword clusters are they targeting? (2) What content formats do they favour? (3) What appears to be their target audience? (4) What content gaps can I identify, where are the topics they are NOT covering? (5) What 5 content pieces should I create to compete directly with their strongest content?"
Prompt 38. SERP Feature Analysis for Target Keyword
"Analyze the competitive landscape for the keyword: [YOUR TARGET KEYWORD]. Based on typical patterns for this type of keyword in the [YOUR INDUSTRY] niche, describe: (1) What SERP features likely appear (featured snippets, PAA boxes, image packs, local packs), (2) What content format would most likely win the featured snippet, (3) What domain types tend to rank for this keyword category, (4) What content depth and type would give a newer site the best chance of ranking in the top 10, (5) What E-E-A-T signals would be most important for this keyword."
Prompt 39. Competitor Page Deconstruction
"Here is the full content of a competitor's top-ranking page for the keyword [TARGET KEYWORD]: [PASTE COMPETITOR PAGE CONTENT]. Deconstruct this page: (1) What is their main keyword targeting strategy? (2) How do they structure their content to match search intent? (3) What E-E-A-T signals do they use? (4) What is their primary CTA and conversion strategy? (5) What are the 5 weakest aspects of this page that I could outperform? (6) What are the 3 strongest aspects I should match or exceed?"
Prompt 40. Content Gap to Calendar Converter
"Based on this competitor gap analysis: [PASTE YOUR GAP ANALYSIS OR LIST OF MISSING TOPICS], create a 90-day content calendar. I can publish [X PIECES] per week. Prioritize content pieces by: (1) Commercial intent value, (2) Estimated search volume potential, (3) Topic authority build sequence (foundational pieces first). Output as a week-by-week calendar with: Week | Content Title | Target Keyword | Content Type | Priority Reason."
Prompt 41. Keyword Cannibalization Detector
"Here is a list of all my website pages with their title tags and primary target keywords: [PASTE YOUR PAGE LIST WITH KEYWORDS]. Identify potential keyword cannibalization issues: (1) Pages that appear to be targeting the same or very similar keywords, (2) Pairs of pages that could be competing against each other in Google's index, (3) Recommended solution for each cannibalization pair: consolidate, differentiate, or canonicalize. For each issue, explain the risk and the recommended fix."
Section 8: GSC and Claude MCP Power Prompts
Requires: Free MCP setup (20 minutes) | Prompts 42 to 45
These prompts require the free Google Search Console to Claude MCP connection. Follow the complete setup guide before running these. Once connected, these four prompts function as a live data-powered SEO analysis system that replaces the GSC integration in Semrush at zero ongoing cost.
Prompt 42. Live Performance Dashboard Builder
"Using my connected Google Search Console data, pull the performance report for the last 28 days for my property [YOUR DOMAIN]. Show me: (1) Total clicks, impressions, average CTR, and average position, (2) Top 10 pages by impressions with their CTR and position, (3) Top 10 queries by clicks with their impressions, CTR, and position, (4) Any pages with over 1,000 impressions but below 3% CTR (CTR problems), (5) Any pages that dropped more than 5 positions compared to the previous 28-day period. Summarize the key insight from each section in one sentence."
Prompt 43. Quick Win Keyword Identifier
"Using my Google Search Console data, find all keywords where my pages are ranking between position 8 and 20 with more than 100 impressions in the last 90 days. For each qualifying keyword: (1) Show the current position and impressions, (2) Estimate the additional monthly clicks I would receive if I moved to position 3, (3) Identify the single most likely reason I am not ranking higher based on the page currently ranking, (4) Suggest the one highest-impact change to make on that page this week. Sort results by estimated click opportunity, highest first."
Prompt 44. CTR Optimization Finder
"From my Google Search Console data, identify all pages and queries where my CTR is significantly below the expected average for that position. Specifically: (1) Pages ranking in positions 1 to 3 with CTR below 10%, (2) Pages ranking in positions 4 to 10 with CTR below 3%, (3) For each underperforming page: show the current title tag and meta description, (4) Rewrite the title tag and meta description for each to improve CTR, using the search query data to understand what language users are using. Format output as: Current Title | Current Meta | Problem | New Title | New Meta | Expected CTR improvement."
Prompt 45. Traffic Drop Diagnostic
"Using my Google Search Console data, I want to diagnose a traffic drop. Compare my last 28 days to the previous 28 days. Identify: (1) Which pages lost the most clicks, (2) Which keywords dropped the most in position, (3) Whether the drop is concentrated on specific pages or site-wide, (4) Whether the timing coincides with any known Google algorithm updates, (5) The most likely technical or content cause for each major drop, (6) A prioritized recovery plan with the 3 highest-impact actions I can take this week. Be specific about what data pattern suggests each diagnosis."
For the full answer on whether Claude can replace your rank tracking software, the 60-day Claude rank tracking test covers what works, what fails, and the free stack that fills the gap
Section 9: GEO and AEO Prompts for AI Search Visibility
2026 Edition. No equivalent paid tool covers this fully | Prompts 46 to 47
This is the section no competitor's SEO prompt list has yet, because most of those lists were written in 2024.
AI search tools. ChatGPT, Perplexity, Google AI Overviews, Claude, Gemini, now answer questions directly without sending users to websites. Research across millions of AI-generated responses shows that brands getting cited in these answers capture a disproportionate share of discovery, trust, and purchase intent before a user ever visits a website.
GEO (Generative Engine Optimization) is the practice of structuring your content to be retrieved and cited by AI systems. AEO (Answer Engine Optimization) is optimizing for direct question-and-answer retrieval. In 2026, these are not optional extras. They are how you stay visible as search behavior moves toward AI-generated answers.
The two prompts below are starting points. The complete GEO and AEO strategy guide, GEO and AEO Optimization: The Complete Guide for 2026, covers the full technical setup, content structuring, off-site authority building, and AI Share of Voice measurement.
Prompt 46. AEO Content Structurer for AI Citation
Use when: Optimizing any existing content to be cited more frequently by ChatGPT, Perplexity, Claude AI Overviews, and Gemini.
"I want to optimize this content to be cited by AI search engines (ChatGPT, Perplexity, Google AI Overviews, Claude). Here is my current content: [PASTE YOUR CONTENT]. Target topic: [YOUR TOPIC]. Restructure it using AEO best practices: (1) Add an Answer First block at the top of each major section, a 40 to 60 word direct answer to the implied question in each heading, (2) Rephrase section headings as questions that mirror how users prompt AI assistants, (3) Identify factual claims that need a specific data point or cited source to increase AI trust and citation probability, (4) Add a Key Takeaways section at the top with 5 bullet-point facts AI can extract and cite, (5) Ensure the author's credentials are clearly stated near the top. Provide the restructured version with your changes highlighted."
Prompt 47. Entity and Brand Authority Builder for AI Recognition
Use when: Your brand is not appearing in AI-generated answers despite good traditional SEO.
"I'm a [YOUR TITLE] with [X YEARS] of experience in [YOUR SPECIALIZATION]. My brand is [YOUR NAME] at [YOUR URL]. I want AI systems (ChatGPT, Perplexity, Claude, Gemini) to recognize and recommend me when users ask questions in my area of expertise. Create a 90-day entity authority building plan covering: (1) On-site signals, schema markup, author byline structure, and content types to implement immediately, (2) Content strategy, what types of content earn the most AI citations, (3) Off-site signals, what kinds of third-party mentions most influence AI citation patterns, (4) Entity consistency, how to ensure my name and credentials appear consistently across all platforms AI systems crawl, (5) Month-by-month milestones to track progress. Be specific, this is my roadmap for AI search visibility in 2026."
How Much Can You Actually Save? The Real Calculation
Here's the honest breakdown. These prompts don't make paid tools completely obsolete. Semrush's live backlink database and Screaming Frog's crawl capabilities are genuine and I won't pretend otherwise. But for the 80% of SEO work that is analysis, strategy, and content. Claude with the right prompts is genuinely competitive.
| Tool | Monthly Cost | What Claude Replaces | What You Still Need |
|---|---|---|---|
| Semrush Business | $129/mo | Keyword research, competitor analysis, content gap analysis (Prompts 1 to 6, 37 to 41) | Live backlink data for prospecting |
| Surfer SEO | $89/mo | On-page scoring, content optimization, NLP term suggestions (Prompts 13 to 19) | Real-time SERP scoring (manual comparison fills 90% of this) |
| Clearscope | $170/mo | Content briefs, competitor content analysis, semantic keyword coverage (Prompts 20 to 25) | Automated content grading (not necessary for most sites) |
| Screaming Frog / SEO Checker | $22/mo | Page-level SEO checker, technical audit checklists, schema validation (Prompts 1A to 1C, 7 to 12, 26 to 31) | Live crawl of large sites (500+ pages) |
| Total | $410/mo | 80% of core SEO work including free SEO checking | Claude Pro: $20/mo plus GSC free plus GA4 free |
Conservative annual savings: $3,720 to $4,680 per year depending on which tools you are currently paying for.
The free tools to keep alongside Claude: Google Search Console, Google Analytics 4, and Rank Math Pro. Connect GSC to Claude using the free MCP setup guide and the value multiplies further. For the complete AI search optimization strategy, read the GEO and AEO Complete Guide for 2026 and our guide on how Google AI Mode has changed SEO strategy. And if you are looking for AI-powered SEO consulting then you can Book a Call.
For the complete step-by-step audit workflow using these prompts, read the Claude AI SEO audit guide
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