47 Claude AI SEO Prompts That Fix Every SEO Problem

Let me show you exactly what a mid-market business spends on SEO tools every month:

• Semrush Business: $129/month
• Surfer SEO: $89/month
• Clearscope: $170/month
• Screaming Frog: $22/month

Total: $410/month. $4,920 every single year.

I've been a digital marketing consultant for 13+ years. I've seen clients pay for all four of those tools simultaneously and still not get the strategic output that Claude AI produces when you give it the right prompt.

That changes today.

This article gives you 47 copy-paste Claude AI SEO prompts organized by the exact SEO problem they solve. Keyword research. Technical audits. On-page optimization. Schema markup. Internal linking. Competitor analysis. And the 2026 frontier that most consultants haven't touched yet: GEO and AEO prompts that make your content citable by AI search engines like ChatGPT, Perplexity, Google AI Overviews, and Claude itself.

Every prompt has been tested in real client workflows. Every category tells you which paid tool it replaces and what output to expect. No filler. No generic advice. Just prompts that work.

One important note before you start: Prompts 42–45 in Section 8 are power prompts that work even better when Claude has direct access to your live Google Search Console data. If you haven't set that up yet, follow my step-by-step guide to connecting Google Search Console to Claude AI for free first it takes about 20 minutes and unlocks a completely different level of SEO analysis.

Before You Start: How to Get Maximum Value From These Prompts

Most people use Claude like a search engine they type a vague question and get a vague answer. The prompts in this article are structured differently. Here's how to use them for best results:

Step 1 Set up a Claude Project (Free and Pro)

In Claude, create a new Project called "SEO Workspace." Inside the Project settings, add a system prompt like this:

"You are an expert SEO consultant helping me optimize kulbhushanpareek.com a digital marketing consulting website targeting US, UK, and European markets. My primary services are SEO consulting, AI automation, and ORM. My target audience is business owners and marketing managers. My competitors include [add 2–3 names]. Always format your output in structured sections with clear headings, and prioritize actionable recommendations over theory."

This means every prompt you run in that Project inherits this context automatically. You stop repeating yourself. Claude stops being generic.

Step 2 Replace the brackets with real data

Every prompt below uses brackets like [YOUR KEYWORD] or [PASTE YOUR CONTENT HERE]. The more specific your input, the more precise and usable Claude's output will be. Paste actual page content, actual competitor URLs, actual data not summaries.

Step 3 Use the output as a starting point, not a final answer

Claude's analysis is exceptionally strong. Its drafts need your experience and brand voice layered on top. Think of these prompts as replacing the research and diagnostic work you still make the strategic calls. That's exactly why consulting expertise matters more than ever, not less.

Prompt 1 Seed Keyword Expansion with Search Intent Mapping

Use when: Starting a new content strategy or entering a new topic area.

What it replaces: Semrush Keyword Magic Tool

Expected output: 25–40 keyword variations organized by intent (informational, commercial, transactional, navigational) with competition estimates.

"Act as an expert SEO keyword strategist. I'll give you a seed keyword: [YOUR SEED KEYWORD]. My website is in the [YOUR INDUSTRY] space, targeting [YOUR AUDIENCE] in [TARGET GEOGRAPHY].

Generate 30 keyword variations including: (1) short-tail variations, (2) long-tail phrases with 4+ words, (3) question-based keywords, (4) commercial intent keywords with buying signals. For each keyword, classify the search intent as Informational / Commercial / Transactional / Navigational, and estimate competition as Low / Medium / High based on typical SERP patterns for this niche. Format as a table: Keyword | Intent | Competition | Content Format to Target."

Prompt 2 Low-Competition Long-Tail Keyword Finder

Use when: You have a new site with low domain authority and need quick wins.

What it replaces: Ahrefs low-KD keyword filter

Expected output: 15–20 highly specific long-tail keywords that match informational or commercial intent with realistic ranking opportunity for newer domains.

"I run a [YOUR WEBSITE TYPE] website with a domain authority below 30. I want to find long-tail keywords (4+ words) related to [YOUR MAIN TOPIC] that have a high chance of ranking quickly specifically phrases that indicate very specific user intent, niche audience questions, or underserved topics.

Generate 20 long-tail keyword ideas. For each: explain why a lower-authority site could realistically rank for it, what type of content would satisfy the search intent best, and whether it targets awareness, consideration, or decision stage buyers."

Prompt 3 Topic Cluster Builder from a Single Seed Keyword

Use when: Planning a content hub or pillar page strategy.

What it replaces: Semrush Topic Research tool + manual cluster mapping

Expected output: A complete pillar + cluster architecture with internal linking suggestions.

"Build a complete topic cluster content strategy around the pillar keyword: [YOUR PILLAR KEYWORD]. My website covers [YOUR NICHE] and I want to establish topical authority on this subject.

Output: (1) One pillar page title targeting the head keyword, (2) 8–10 cluster page titles targeting supporting long-tail keywords, (3) 3–5 FAQ content ideas for People Also Ask boxes, (4) The internal linking logic which cluster pages should link to the pillar and to each other, and why. Format the cluster map as a hierarchy."

Prompt 4 Competitor Keyword Gap Analysis

Use when: You want to find content opportunities your competitors are ranking for that you haven't written yet.

What it replaces: Semrush Keyword Gap tool

Expected output: Prioritized list of missing content opportunities with intent and difficulty estimates.

"Here is the content from my competitor's website/blog: [PASTE COMPETITOR CONTENT OR LIST OF THEIR PAGE TITLES AND TOPICS].

Here is my current content coverage: [PASTE YOUR SITEMAP OR PAGE LIST].

Analyze the gap. Identify: (1) Topics and keywords they're covering that I haven't addressed, (2) Which of those gaps represent the highest traffic opportunity based on topic demand signals, (3) Which gaps align with commercial or transactional intent where I could generate leads, (4) A prioritized list of 10 content pieces I should create first. Explain your reasoning for the priority order."

Prompt 5 People Also Ask (PAA) and Featured Snippet Mining

Use when: Optimizing existing content for SERP features and voice search.

What it replaces: AlsoAsked.com ($15/month) + manual SERP analysis

Expected output: 20–30 PAA-style questions with suggested answer formats for each.

"For the main keyword [YOUR TARGET KEYWORD], generate the top 25 questions that users likely ask in related searches, 'People Also Ask' boxes, and voice search queries. For each question: (1) Write a direct, concise answer in 40–60 words that would qualify for a featured snippet, (2) Suggest whether it should be a paragraph snippet, list snippet, or table snippet, (3) Indicate which stage of the buyer journey this question belongs to. Format as a ready-to-use FAQ section I can add to my content."

Prompt 6 Commercial Intent Keyword Identifier for Service Pages

Use when: Optimizing service pages, landing pages, or pricing pages.

What it replaces: Manual intent analysis in keyword tools

Expected output: Focused list of high-purchase-intent keywords with conversion-oriented content recommendations.

"I offer [YOUR SERVICE OR PRODUCT] to [YOUR TARGET AUDIENCE]. Generate 20 commercial and transactional intent keywords that signal a buyer is ready to hire/purchase including comparison keywords, 'best [service] for [audience]' phrases, location-based keywords, and problem-specific phrases where someone knows they need a solution and is evaluating options.

For each keyword, suggest: the page type that would rank best (service page, comparison page, landing page), a compelling page title, and the primary conversion CTA that matches the intent."

Section 2: Technical SEO Audit Prompts

Replaces: Screaming Frog ($22/month) + Agency Technical Audits ($500–$2,000) | Prompts 7–12

Technical SEO is where most website owners feel most intimidated and where agencies charge the most. Claude won't crawl your site live, but when you paste page content, HTML source, or describe specific issues, its diagnostic accuracy is exceptional. Use it alongside Google Search Console's free coverage reports for a complete picture.

Prompt 7 Full Technical SEO Audit Checklist by Page Type

Use when: Auditing a new site or performing a quarterly technical review.

Expected output: Comprehensive checklist with priority levels (Critical / Important / Nice-to-Have) and fix instructions.

"Act as a senior technical SEO specialist. Generate a comprehensive technical SEO audit checklist for a [WordPress / Shopify / Custom] website in the [YOUR INDUSTRY] niche. Organize the checklist into: (1) Crawlability & Indexation, (2) Site Architecture & URL Structure, (3) Page Speed & Core Web Vitals, (4) Mobile-First Indexing, (5) Structured Data & Schema, (6) On-Page Technical Elements (title tags, meta, canonicals, hreflang), (7) Internal Linking Health, (8) Security (HTTPS, mixed content).

For each item: mark priority as Critical / Important / Nice-to-Have, and provide a one-line fix instruction. I'll use this as my working audit template."

Prompt 8 Core Web Vitals Diagnostic and Fix Planner

Use when: Your PageSpeed score is below 80 or you're failing CWV thresholds.

Expected output: Specific diagnosis of CWV failures with prioritized fixes tied to their performance impact.

"I'm running a WordPress website using Astra theme, Elementor page builder, LiteSpeed Cache, and the following plugins: [LIST YOUR PLUGINS]. My current PageSpeed Insights scores are: Mobile [X], Desktop [X]. My failing Core Web Vitals metrics are: [LCP / INP / CLS paste values if known].

Diagnose the most likely causes of these failures given my tech stack. Provide a prioritized fix plan organized by: (1) Fixes I can do today without coding (settings changes), (2) Fixes requiring minor CSS/JS changes, (3) Fixes requiring developer help. Include the expected performance impact of each fix."

Prompt 9 Page-Level Technical SEO Analyzer

Use when: Diagnosing why a specific page isn't ranking despite good content.

Expected output: Detailed technical diagnosis of that specific page with actionable fixes.

"I'll paste the full HTML source of a page that isn't ranking as expected. Analyze it for technical SEO issues and output: (1) Title tag length, keyword presence, CTR appeal score, (2) Meta description length, keyword, CTA, (3) H1-H6 hierarchy is it correct and logical?, (4) Canonical tag is it present and pointing correctly?, (5) Image alt text completeness and quality, (6) Internal links how many, quality of anchor text, (7) Schema markup present / missing / errors, (8) Any technical red flags (noindex, nofollow misuse, thin content signals).

Here is the page HTML: [PASTE HTML SOURCE]"

Prompt 10 Site Architecture and URL Structure Reviewer

Use when: Planning a site redesign, new content section, or URL restructuring.

Expected output: Analysis of current structure weaknesses and a recommended architecture with URL pattern guidelines.

"Here is my current website URL structure and page hierarchy: [PASTE YOUR SITEMAP OR URL LIST]. My website covers the following main topics/services: [LIST YOUR MAIN SERVICES OR CONTENT CATEGORIES].

Analyze whether my current architecture supports: (1) Clear topical clustering for search engines, (2) Logical crawl depth (important pages within 3 clicks of homepage), (3) SEO-friendly URL patterns, (4) Efficient internal link flow and PageRank distribution. Suggest a revised architecture if needed, including recommended URL patterns, depth rules, and how to handle the transition without losing existing rankings."

Prompt 11 Robots.txt and XML Sitemap Validator

Use when: Setting up a new site or troubleshooting indexation issues.

Expected output: Analysis of your robots.txt and sitemap for errors, blocked resources, and missing pages.

"Review my robots.txt file and XML sitemap for SEO errors. Here is my robots.txt: [PASTE ROBOTS.TXT CONTENT]. Here is a summary of my sitemap structure: [PASTE SITEMAP URLS OR DESCRIBE STRUCTURE].

Identify: (1) Any pages accidentally blocked from crawling, (2) Any critical CSS/JS files that should be unblocked, (3) Whether my sitemap follows best practices (proper lastmod, changefreq, priority values), (4) Pages that should be in the sitemap but might be missing, (5) Pages that should NOT be in the sitemap (thank-you pages, tag archives, etc.). Provide corrected versions where needed."

Prompt 12 Mobile-First Indexing Readiness Checker

Use when: Launching a new site or after a major design update.

Expected output: Mobile SEO checklist specific to your platform with pass/fail assessment for each item.

"Generate a mobile-first indexing readiness checklist for a [WordPress] website using [Astra theme + Elementor]. I want to verify that my site fully meets Google's mobile-first indexing requirements.

Check for: (1) Identical content on mobile vs desktop versions, (2) Structured data present on both versions, (3) Mobile-accessible navigation (hamburger menu, tap target sizes), (4) Font sizes readable without zooming (minimum 16px body), (5) No mobile-only interstitials, (6) Image sizing and loading for mobile, (7) Touch-friendly CTAs and forms. For each item, tell me how to verify it and how to fix common failures in Elementor."

Section 3: On-Page Optimization Prompts

Replaces: Surfer SEO ($89/month) | Prompts 13–19

Surfer SEO's core value proposition is comparing your page against what's ranking and telling you what to add or change. Claude replicates this analysis when you paste competitor content alongside yours and goes deeper on E-E-A-T quality signals that Surfer's algorithmic scoring misses.

Prompt 13 Full On-Page SEO Audit for Any URL

Use when: Optimizing an existing page that's ranking on page 2–3 and needs a push.

Expected output: Scored audit across 15+ on-page factors with specific fix recommendations.

"Perform a complete on-page SEO audit for my page targeting the keyword: [YOUR TARGET KEYWORD]. Here is the full page content: [PASTE YOUR ENTIRE PAGE CONTENT].

Audit these elements and score each 1–10: (1) Title tag relevance and CTR appeal, (2) Meta description quality and CTA, (3) H1 clarity and keyword inclusion, (4) Heading hierarchy logic (H2–H4), (5) Keyword density and semantic variation (are related terms naturally present?), (6) Content depth vs. search intent, (7) E-E-A-T signals (author credentials, sourced claims, first-hand examples), (8) Internal links quantity and anchor text quality, (9) Image alt text coverage, (10) Call-to-action clarity and placement. Provide a prioritized fix list for scores below 7."

Prompt 14 Title Tag Optimizer (10 Options)

Use when: Writing or rewriting page titles to improve rankings and click-through rates.

Expected output: 10 title tag options with character counts and CTR reasoning for each.

"Generate 10 SEO-optimized title tag options for a page targeting the primary keyword: [YOUR PRIMARY KEYWORD]. The page is about [BRIEF DESCRIPTION] and targets [YOUR AUDIENCE].

Requirements for each title: (1) 50–60 characters maximum, (2) Primary keyword included (ideally near the start), (3) A clear value proposition or curiosity hook, (4) No clickbait it must accurately represent the page content. Provide the character count for each option and a one-line explanation of why it would drive clicks. Mark your top 3 recommendations."

Prompt 15 Meta Description Writer (5 Options)

Use when: Writing meta descriptions for new content or refreshing low-CTR pages.

Expected output: 5 meta descriptions with character counts, intent match scores, and CTA variations.

"Write 5 compelling meta descriptions for my page about [PAGE TOPIC] targeting the keyword [YOUR KEYWORD]. Target audience: [YOUR AUDIENCE]. Unique value of this page: [WHAT MAKES YOUR PAGE VALUABLE].

Each meta description must: (1) Be 145–155 characters, (2) Include the target keyword naturally, (3) Lead with the biggest benefit or result, (4) End with a clear call-to-action, (5) Match the search intent (informational / commercial / transactional). Label each with: character count, intent type, and CTA style (curiosity / urgency / value / question). Recommend your top pick with reasoning."

Prompt 16 Heading Hierarchy Optimizer

Use when: Restructuring content for better readability and SERP feature targeting.

Expected output: Revised H1–H4 structure with keyword mapping and featured snippet opportunities flagged.

"Here are my current headings for a page targeting [YOUR KEYWORD]: [PASTE YOUR CURRENT H1, H2s, H3s].

Analyze and improve: (1) Does the H1 clearly target the primary keyword and search intent? (2) Do the H2s cover all major subtopics a reader would expect? (3) Are any H2s phrased as questions that could capture PAA boxes or featured snippets? (4) Is the hierarchy logical (no H3 before H2, no skipped levels)? (5) Are semantic/LSI keywords distributed across headings? Provide a revised heading structure with your improvements highlighted and explained."

Prompt 17 Semantic Keyword and LSI Analyzer

Use when: Strengthening content for topical relevance before publishing.

Expected output: List of missing semantic keywords with suggested placement within existing content.

"I'm writing a page targeting the keyword [YOUR KEYWORD]. Here is my current draft: [PASTE CONTENT].

Identify: (1) Semantic keywords and LSI phrases that are missing from my content but would be expected by a search engine for this topic, (2) Related terms that top-ranking pages typically include, (3) Natural places in my existing content where I can add each missing term without forcing it. Output a list of 15–20 missing semantic terms with suggested insertion points in my draft."

Prompt 18 E-E-A-T Signals Audit

Use when: Publishing content in YMYL (health, finance, legal) categories or competitive niches where Google's quality raters evaluate author trust.

Expected output: Gap analysis of missing E-E-A-T signals with specific additions recommended.

"Audit this content against Google's September 2025 E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness) quality standards. Here is my content: [PASTE CONTENT]. Author background: [YOUR CREDENTIALS / EXPERIENCE].

Evaluate: (1) Experience does the content demonstrate first-hand, lived experience with the topic? (2) Expertise are claims backed by specific data, case studies, or professional knowledge? (3) Authoritativeness does it reference credible external sources? (4) Trustworthiness are there any unsubstantiated claims, hype, or vague promises? Provide specific additions I can make to strengthen each pillar."

Prompt 19 Featured Snippet Formatting Optimizer

Use when: Targeting a specific featured snippet position for an existing ranking keyword.

Expected output: Reformatted content section specifically engineered for the snippet type Google shows for that query.

"I want to win the featured snippet for the query: [YOUR TARGET QUERY]. The current featured snippet shows a [paragraph / list / table / steps] format. Here is my current content on this topic: [PASTE RELEVANT SECTION].

Rewrite this section specifically optimized for featured snippet capture: (1) Place the direct answer in the first 40–60 words, (2) Use the exact query phrasing or a close variant in the answer, (3) Format appropriately for the snippet type (if list, use numbered/bulleted structure Google can extract), (4) Keep the answer factually precise and immediately useful. Provide the rewritten snippet-optimized version."

Section 4: Content Creation and Brief Prompts

Replaces: Clearscope ($170/month) + Frase ($45/month) | Prompts 20–25

Clearscope's primary function is scoring your content against competitor pages for topical coverage and suggesting terms to add. Claude produces equivalent output when you give it competitor content to compare against and it writes the brief itself, not just a score.

Prompt 20 Full SEO Content Brief Builder

Use when: Planning any new blog post, guide, or service page from scratch.

Expected output: A complete content brief ready to hand to a writer or use yourself including word count, outline, semantic keywords, and conversion elements.

"Build a comprehensive SEO content brief for an article targeting the keyword: [YOUR TARGET KEYWORD]. My audience is [YOUR AUDIENCE DESCRIPTION]. My website is about [YOUR NICHE]. Competing pages I want to outrank: [LIST 2–3 COMPETITOR URLS or describe their content].

The brief should include: (1) Recommended word count and content type, (2) Proposed title and meta description options, (3) Full H2/H3 outline covering all subtopics needed to satisfy search intent, (4) List of semantic keywords to include, (5) Key questions to answer (PAA targets), (6) E-E-A-T elements to include (stats, examples, author insight), (7) Internal linking opportunities, (8) Primary CTA recommendation, (9) Content differentiation angle what makes this piece better than what's currently ranking."

Prompt 21 Competitor Content Gap Analyzer

Use when: Deciding what to add to existing content to beat a competitor.

Expected output: Side-by-side gap analysis with specific additions that would make your content more comprehensive.

"Compare these two pieces of content targeting the same keyword: [KEYWORD].

My content: [PASTE YOUR CONTENT]

Competitor's content: [PASTE COMPETITOR CONTENT]

Identify: (1) Topics or subtopics the competitor covers that I'm missing, (2) Data points, statistics, or examples they include that would strengthen my piece, (3) Structural differences in how they organize information, (4) Any unique sections, tools, or resources they offer (calculators, checklists, examples), (5) My content's strengths that I should amplify. Give me a list of 10 specific additions to make my content the more comprehensive resource."

Prompt 22 Content Refresh Prompt for Underperforming Articles

Use when: An existing post is losing rankings or hasn't improved despite being published.

Expected output: A specific update plan with sections to add, sections to remove, and 2026 updates to incorporate.

"I have a blog post published in [PUBLICATION DATE] targeting the keyword [YOUR KEYWORD]. It currently ranks in position [CURRENT POSITION] and gets approximately [MONTHLY CLICKS] clicks/month. Here is the current content: [PASTE ARTICLE].

Create a content refresh plan for 2026: (1) Sections that are outdated and need rewriting, (2) New subtopics or trends I should add that have emerged since publication, (3) Statistics or data points that need updating, (4) Structural improvements to better match current search intent, (5) E-E-A-T improvements to add, (6) Estimated word count after the refresh. Prioritize changes by impact on rankings."

Prompt 23 FAQ Section Generator for Schema Markup

Use when: Adding an FAQ section to a page to target PAA boxes and earn FAQ rich results.

Expected output: 8–10 FAQ questions and answers formatted and ready for schema markup implementation.

"Generate a high-quality FAQ section for my page about [YOUR PAGE TOPIC] targeting the keyword [YOUR KEYWORD]. Audience: [YOUR AUDIENCE].

Requirements: (1) 8–10 questions that real users would search for on this topic, (2) Answers between 50–100 words each direct, specific, and authoritative, (3) Include the primary keyword and semantic variations naturally across the answers, (4) At least 3 questions should be phrased exactly as someone might ask a voice assistant, (5) Format the output in clean Q&A pairs ready for FAQ schema markup. Also provide the JSON-LD FAQPage schema for these questions at the end."

Prompt 24 Word Count and Depth Analyzer vs. Top Competitors

Use when: Deciding how long a piece of content should be before you write it.

Expected output: Data-driven word count recommendation with a depth benchmark based on what's currently ranking.

"I want to create the most comprehensive resource for the keyword: [YOUR KEYWORD]. Here are the top 5 pages currently ranking for this keyword (paste content or describe their structure and approximate word count): [PASTE OR DESCRIBE COMPETITOR CONTENT].

Analyze: (1) Average word count of top-ranking pages, (2) Common subtopics all top pages cover (I must include these), (3) Unique sections that only some pages cover (differentiation opportunities), (4) Your recommended word count for a page that would outperform these and why, (5) The content format (guide, listicle, comparison, tutorial) that best matches the search intent for this keyword. Justify every recommendation."

Prompt 25 Intro and Hook Writer for Blog Posts

Use when: Your content is technically solid but your introduction isn't grabbing readers fast enough, causing high bounce rates.

Expected output: 3 alternative introduction options using different psychological hooks.

"Write 3 alternative introductions for my blog post titled: [YOUR POST TITLE] targeting the keyword [YOUR KEYWORD]. My audience is [DESCRIBE AUDIENCE]. The core problem this post solves: [STATE THE PROBLEM].

Version 1: Open with a surprising statistic or counterintuitive fact. Version 2: Open with a relatable failure story or pain point scenario. Version 3: Open with a bold, direct promise of what the reader will walk away with. Each intro should be 80–120 words, end with a natural transition into the article body, and avoid starting with 'Are you...' or 'In today's world...' clichés. Mark the primary keyword in each version."

Section 5: Schema Markup and Structured Data Prompts

Replaces: Schema markup generators ($20–$50/month) + agency implementation fees | Prompts 26–31

Schema markup is one of the highest-leverage technical SEO improvements you can make and one of the most underused. It directly increases your chances of appearing in rich results, Knowledge Panels, and AI Overviews. Claude generates valid, implementation-ready JSON-LD for any page type in seconds.

Prompt 26 Article Schema JSON-LD Generator

Use when: Publishing any blog post, news article, or guide.

Expected output: Complete, valid Article JSON-LD schema ready to paste into your page's <head> tag or Rank Math schema field.

"Generate a complete Article JSON-LD schema markup for this blog post. Details: Title: [YOUR TITLE]. Author name: [YOUR NAME]. Author URL: [YOUR ABOUT PAGE URL]. Publisher name: [YOUR SITE NAME]. Publisher logo URL: [YOUR LOGO URL]. Date published: [DATE]. Date modified: [DATE]. Featured image URL: [IMAGE URL]. Page URL: [PAGE URL]. Description: [YOUR META DESCRIPTION].

Use the schema.org Article type. Include mainEntityOfPage, author as Person type with jobTitle and knowsAbout properties, and publisher as Organization. Output clean, validated JSON-LD only."

Prompt 27 HowTo Schema Markup Generator

Use when: Publishing any tutorial, guide, or step-by-step instructional content.

Expected output: Complete HowTo JSON-LD with each step, tools, total time, and image references.

"Generate a HowTo JSON-LD schema for my tutorial page. Page title: [TITLE]. This tutorial shows users how to: [DESCRIBE WHAT IT TEACHES]. Total time to complete: [X minutes/hours]. Tools/materials needed: [LIST TOOLS]. Steps: [LIST EACH STEP WITH A BRIEF DESCRIPTION]. Page URL: [URL]. Featured image: [IMAGE URL].

Generate a complete, valid schema.org HowTo JSON-LD including name, description, totalTime in ISO 8601 format, tool array, and each step as a HowToStep with @type, name, text, and url properties. This should qualify for Google's HowTo rich results."

Prompt 28 LocalBusiness Schema Generator

Use when: Optimizing for local search or Google Business Profile integration.

Expected output: Complete LocalBusiness JSON-LD with all required and recommended properties.

"Generate a LocalBusiness JSON-LD schema for my consulting business. Business name: [NAME]. Business type (choose the most specific schema.org type): [e.g., ProfessionalService / ConsultingBusiness]. Address: [FULL ADDRESS]. Phone: [PHONE]. Email: [EMAIL]. Website: [URL]. Description: [50-100 word business description]. Services offered: [LIST MAIN SERVICES]. Geographic area served: [LIST CITIES/REGIONS]. Opening hours: [HOURS OR 'By appointment']. Social profiles: [LIST URLs]. Founding year: [YEAR].

Include areaServed, hasOfferCatalog for services, sameAs for social profiles, and foundingDate. Output clean JSON-LD only."

Prompt 29 Service/Product Schema Generator

Use when: Marking up service pages or product pages for enhanced search visibility.

Expected output: Service or Product JSON-LD with offers, pricing structure, and provider details.

"Generate schema markup for my service page. Service name: [SERVICE NAME]. Service description: [DESCRIBE THE SERVICE IN DETAIL]. Provider: [YOUR BUSINESS NAME]. Provider URL: [YOUR URL]. Service area: [GEOGRAPHIC COVERAGE]. Pricing: [PRICE RANGE OR 'Contact for pricing']. Service type/category: [CATEGORY]. Page URL: [URL].

Use schema.org Service type. Include provider as Organization or Person, areaServed, serviceType, offers with priceSpecification if applicable. If the service has a defined deliverable, include the output as a Product within offers. Output clean, validated JSON-LD."

Prompt 30 BreadcrumbList Schema Generator

Use when: Adding breadcrumb schema to any page to improve SERP display and crawl clarity.

Expected output: BreadcrumbList JSON-LD matching your site's navigation hierarchy.

"Generate a BreadcrumbList JSON-LD schema for this page. My website domain: [YOUR DOMAIN]. Page URL: [FULL PAGE URL]. Breadcrumb path for this page: [e.g., Home → Blog → SEO Tips → This Article Title]. Provide the full URL for each breadcrumb level based on my domain structure.

Output complete, valid BreadcrumbList JSON-LD using schema.org. Each breadcrumb item should have position, name, and item (URL) properties. This should display correctly as breadcrumbs in Google search results."

Prompt 31 Person/Author Schema for E-E-A-T

Use when: Establishing author authority for your content critical for E-E-A-T and AI citation credibility.

Expected output: Complete Person JSON-LD that signals expertise to search engines and AI models.

"Generate a Person JSON-LD schema for my author page that maximizes E-E-A-T signals. My details: Full name: [YOUR NAME]. Job title: [YOUR TITLE]. Years of experience: [X YEARS]. Areas of expertise: [LIST YOUR SPECIALIZATIONS]. Education: [DEGREES/CERTIFICATIONS]. Awards or recognition: [IF ANY]. Social profiles: [LinkedIn, Twitter, etc.]. Publications or media mentions: [IF ANY]. Author page URL: [URL]. Organization: [YOUR BUSINESS].

Include knowsAbout, hasCredential, alumniOf, award (if applicable), sameAs (social links), and worksFor. This schema will be placed on my About page and referenced from all article schemas. Make it as signal-rich as possible for AI and search engine trust."

Section 6: Internal Linking Prompts

Replaces: Manual internal link analysis + Link Whisper ($77/year) | Prompts 32–36

Internal linking is the most underutilized free SEO lever available. It distributes PageRank, establishes topical relationships, and reduces bounce rates. These prompts help you build an intentional internal linking architecture rather than guessing.

Prompt 32 Internal Link Opportunity Finder

Use when: Auditing your site for missing internal links between related content.

Expected output: Specific internal link recommendations with source pages, target pages, and suggested anchor text.

"Here is a list of pages on my website with their topics: [PASTE YOUR URL LIST WITH BRIEF TOPIC DESCRIPTIONS].

Identify internal linking opportunities I'm likely missing: (1) Which pages are topically related and should link to each other?, (2) Which pages should link to my most important service/conversion pages (pillar pages)?, (3) Suggest specific anchor text for each recommended link use descriptive, keyword-rich anchors rather than 'click here' or 'read more'. Format as a table: Source Page → Target Page → Suggested Anchor Text → Reason for Link. Prioritize by SEO impact."

Prompt 33 Anchor Text Optimizer

Use when: You've been using generic anchor text ("click here", "learn more") or suspect anchor text over-optimization.

Expected output: Revised anchor text strategy with specific replacement recommendations.

"Audit my current internal linking anchor text strategy. Here are my existing internal links with their anchor text: [LIST: Page → Links to → Anchor Text Used].

Analyze: (1) Are any anchors over-optimized (exact-match keyword repeated too often)?, (2) Are any anchors too generic ('here', 'this article', 'read more')?, (3) Are my most important pages receiving descriptive, varied anchor text from multiple sources? Provide a revised anchor text strategy with specific replacement suggestions for any problematic links. Balance exact-match, partial-match, and branded/natural anchors."

Prompt 34 Pillar Page to Cluster Page Linking Map

Use when: Building or auditing a topic cluster content strategy.

Expected output: A visual-text linking map showing exactly which pages should link to which, and what anchor text to use.

"I'm building a topic cluster around the pillar keyword: [YOUR PILLAR KEYWORD]. My pillar page URL: [URL]. My cluster pages are: [LIST CLUSTER PAGE URLs AND TOPICS].

Build a complete internal linking map: (1) Which cluster pages should link to the pillar page (and with what anchor text)?, (2) Which cluster pages should cross-link to each other (and on which specific topic mentions)?, (3) Should the pillar page link to all cluster pages or only the most relevant subset?, (4) Are there any existing blog posts outside this cluster that should link into it? Create a clear link flow diagram in text format."

Prompt 35 Orphan Page Identifier and Fix Planner

Use when: Pages exist on your site but aren't receiving any internal links, making them invisible to crawlers.

Expected output: Identification of likely orphan pages and a plan to connect them into your site architecture.

"Here is my complete website URL list: [PASTE ALL YOUR URLs]. Here are the internal links currently on my homepage and main navigation: [DESCRIBE OR LIST YOUR NAVIGATION STRUCTURE].

Identify pages that are likely orphaned (receiving no internal links based on the information provided). For each potential orphan: (1) Suggest 2–3 existing pages that could logically link to it, (2) Recommend anchor text for each new link, (3) Explain why this connection makes topical sense. If a page has no logical home in the current structure, suggest whether it should be consolidated with another page or restructured."

Prompt 36 New Article Internal Linking Strategy

Use when: Publishing a new blog post or page and wanting to maximize its integration into your existing site architecture from day one.

Expected output: A ready-to-implement internal linking plan for a new page including both links from and links to.

"I'm about to publish a new article titled: [YOUR NEW ARTICLE TITLE] targeting the keyword [TARGET KEYWORD]. Here are my 20 most important existing pages with their topics: [LIST URLS AND TOPICS].

Create an internal linking strategy for this new article: (1) Which existing pages should I add links FROM pointing to this new article? (and with what anchor text and in what context within those pages?) (2) Which existing pages should this new article link TO? (and what are the natural anchor text opportunities within the new content?) (3) Which of my service pages or conversion pages should I link to from this article as a secondary CTA? Give me the complete linking blueprint before I publish."

Section 7: Competitor Analysis Prompts

Replaces: Semrush Competitor Analysis ($129/month) + manual research | Prompts 37–41

Prompt 37 Competitor Content Strategy Reverse-Engineer

Use when: You want to understand why a competitor is outranking you and what content strategy they're executing.

Expected output: Analysis of competitor content patterns, topic priorities, and identified gaps you can exploit.

"Analyze this competitor's content strategy based on their blog/content structure. Here are their published article titles, categories, and publishing dates: [PASTE COMPETITOR CONTENT LIST]. Their website is about: [COMPETITOR'S NICHE].

Identify: (1) Their content pillars what 3–5 main topics do they focus on most?, (2) Their content format preferences (how-to guides, listicles, case studies, comparisons?), (3) Publishing frequency and consistency patterns, (4) Topics they're clearly investing in vs. topics they've neglected, (5) The 5 biggest content gaps in their strategy that I could exploit to attract their audience. This analysis should directly inform my next 3 months of content planning."

Prompt 38 SERP Competitor Analysis for a Target Keyword

Use when: About to create content for a competitive keyword and wanting to understand what it takes to rank.

Expected output: Clear picture of the competitive landscape with a realistic ranking strategy.

"I want to rank for the keyword: [YOUR TARGET KEYWORD]. Here are the top 5 results currently ranking for this keyword (paste their titles, meta descriptions, and a summary of their content): [PASTE SERP DATA].

Analyze: (1) What content patterns do all top 5 share? (these are table stakes I must include them), (2) What differentiates the #1 result from #5?, (3) What's the weakest content in the top 5 that I could directly outperform?, (4) What unique angle, data, or format could I bring that none of the current top 5 offer?, (5) What is the realistic time to rank for this keyword given typical competition in this space? Give me a concrete content differentiation strategy."

Prompt 39 Competitor Backlink Strategy Analyzer

Use when: Building your link acquisition strategy and wanting to understand where competitors are getting their links.

Expected output: Categorized analysis of link sources with actionable outreach and link building recommendations.

"Here is a list of backlinks pointing to my competitor's website: [PASTE BACKLINK DATA domain, URL, anchor text, page linked to]. Competitor website: [COMPETITOR URL]. Their niche: [NICHE].

Analyze: (1) What types of websites are linking to them most (blogs, news sites, directories, forums, industry publications)?, (2) What content pages attract the most links what formats and topics earn the most backlinks?, (3) Are there any resource pages, roundups, or 'best tools' lists linking to them that I could also be listed on?, (4) What outreach strategy would be most effective for replicating their strongest link sources?, (5) Suggest 5 specific link building tactics based on this data."

Prompt 40 Meta Tag Competitor Pattern Analyzer

Use when: Writing meta titles and descriptions for competitive pages and wanting to understand what CTR patterns are working.

Expected output: Analysis of competitor title and description patterns with recommendations for differentiation.

"Here are the meta titles and descriptions of the top 10 results for the keyword [YOUR KEYWORD]: [PASTE TITLE + META DESCRIPTION FOR EACH RESULT].

Analyze: (1) Common title patterns (do they use numbers, questions, years, power words?), (2) Which title stands out the most and why?, (3) Common meta description patterns (benefits vs. features, CTAs used), (4) Which result likely has the highest CTR and what makes it click-worthy?, (5) What title and meta description approach should I use to stand out while still meeting user intent? Suggest my optimal title and meta description based on this competitive analysis."

Prompt 41 Content Quality Gap Closer

Use when: Your page is ranking on page 2 despite seeming competitive the issue may be content quality signals, not keywords.

Expected output: Specific quality improvements that would make your page more deserving of top rankings based on what Google is rewarding.

"My page targeting [KEYWORD] is stuck at position [CURRENT POSITION]. Here is my current content: [PASTE YOUR CONTENT]. Here is the content of the page ranking above me: [PASTE COMPETITOR CONTENT].

Compare quality signals: (1) Depth and comprehensiveness what are they covering that I'm not?, (2) Data and evidence quality are their claims better supported?, (3) User experience signals is their content better organized, scannable, or visually structured?, (4) E-E-A-T difference do they demonstrate more experience or expertise?, (5) Freshness is their content more recently updated? Give me a specific list of quality improvements ranked by likely ranking impact."

Section 8: GSC + Claude MCP Power Prompts 

Unique to this workflow requires setup first | Prompts 42–45

These prompts are in a different category from everything above. They work directly with your live Google Search Console data through the MCP (Model Context Protocol) connection giving Claude real-time access to your actual impressions, clicks, CTR, and position data.

The difference is night and day. Instead of analyzing hypothetical scenarios, Claude is analyzing your actual site performance and generating recommendations based on what your data actually shows.

If you haven't set this up yet: Follow my detailed guide How to Connect Google Search Console to Claude AI Free (2026) and come back to these four prompts. The setup takes about 20 minutes and costs nothing. These four prompts alone justify the effort.

Prompt 42 Traffic Drop Root Cause Analyzer

Use when: Your organic traffic has dropped and you need to diagnose why quickly.

Expected output: Root cause analysis with specific pages, keywords, and dates flagged plus a prioritized recovery plan.

"I'm connected to my Google Search Console data via MCP. Pull the last 90 days of performance data and compare it to the previous 90 days. Identify: (1) Which pages have seen the largest drops in clicks and impressions?, (2) Which keywords have dropped most in average position?, (3) Did the drop correlate with a specific date? (check against known Google update dates in 2025–2026), (4) Is the drop site-wide or concentrated on specific page types or topic areas?, (5) Are my most important pages (homepage, service pages) affected or only blog content? Based on this analysis, what are the most likely causes and what should I fix first?"

Prompt 43 Quick-Win Keyword Opportunity Finder

Use when: You want fast ranking improvements without creating new content.

Expected output: A prioritized list of pages where small on-page improvements could quickly move rankings into the top 5.

"Access my Google Search Console data via MCP. Find all keywords where my site has average position between 8 and 20 with more than 300 impressions in the last 90 days. These are my 'quick win' opportunities pages close to page 1 that need a push. For each opportunity: (1) Show me the keyword, current position, impressions, CTR, and which page is ranking, (2) Estimate how many additional clicks I'd receive if that keyword moved to position 3–5, (3) Suggest the most likely reason it's stuck at position 8–20 (thin content, missing semantic terms, low internal links, weak title tag?), (4) Recommend the single highest-impact change for each keyword. Sort by estimated click opportunity."

Prompt 44 CTR Optimization Identifier

Use when: You're getting impressions but not enough clicks the issue is your title tags and meta descriptions.

Expected output: Specific pages where CTR optimization would significantly increase traffic without improving rankings.

"Using my Google Search Console MCP connection, pull data for all pages where: (1) Average position is between 1 and 10, AND (2) CTR is below the expected benchmark (roughly: position 1 = 30%+ CTR, position 3 = 10%+ CTR, position 5 = 5%+ CTR, position 10 = 2%+ CTR). Identify the pages most underperforming on CTR relative to their position. For each underperformer: show the current title tag I'm using (if you can access the page), suggest 3 alternative title tags that would improve CTR, and estimate the traffic uplift if CTR improved to benchmark. This is free traffic I'm leaving on the table."

Prompt 45 Monthly SEO Performance Report Generator

Use when: Creating a monthly report for yourself, your team, or a client.

Expected output: A structured, client-ready SEO performance report with insights and next-month priorities.

"Using my Google Search Console MCP connection, generate a monthly SEO performance report for [MONTH/YEAR]. Include: (1) Total clicks, impressions, average CTR, and average position for the month vs. the previous month, (2) Top 10 pages by clicks this month, (3) Top 10 keywords by clicks this month, (4) Top 5 pages with the biggest improvement in clicks vs. last month, (5) Top 5 pages with the biggest decline in clicks vs. last month, (6) New pages that appeared in search for the first time, (7) 3 key insights from this month's data, (8) Top 3 recommended actions for next month based on the data. Format this as a professional report I can share with a client or stakeholder."

Section 9: GEO and AEO Prompts for AI Search Visibility

2026 Edition No equivalent paid tool covers this fully | Prompts 46–47

This is the section no competitor's "SEO prompt list" has yet because most of those lists were written in 2024.

The landscape has shifted fundamentally. AI search tools ChatGPT, Perplexity, Google AI Overviews, Claude, Gemini now answer questions directly without sending users to websites. Analysis across 17 million AI-generated responses shows that the brands getting cited in these AI answers are capturing a disproportionate share of discovery, trust, and purchase intent before a user ever visits a website.

GEO (Generative Engine Optimization) is the practice of structuring your content to be retrieved and cited by AI systems. AEO (Answer Engine Optimization) is optimizing for direct question-and-answer retrieval. In 2026, these aren't optional extras to traditional SEO they're how you stay visible as search behavior evolves.

The two prompts below are starting points. I'll be publishing a dedicated GEO/AEO guide later this month but these will give you an immediate advantage over competitors still running a 2024 SEO playbook.

Prompt 46 AEO Content Structurer for AI Citation

Use when: Optimizing any existing content to be cited more frequently by ChatGPT, Perplexity, Claude AI Overviews, and Gemini.

Expected output: A restructured version of your content designed to maximize AI retrieval and citation probability.

"I want to optimize this content to be cited by AI search engines (ChatGPT, Perplexity, Google AI Overviews, Claude). Here is my current content: [PASTE YOUR CONTENT]. Target topic: [YOUR TOPIC].

Restructure it using AEO best practices: (1) Add an 'Answer First' block at the top of each major section a 40–60 word direct answer to the implied question in each heading, (2) Rephrase section headings as questions that mirror how users prompt AI assistants (e.g., 'What is X?' or 'How do I achieve Y?'), (3) Identify any factual claims that need a specific data point, statistic, or cited source to increase AI trust and citation probability, (4) Add a 'Key Takeaways' section at the top with 5 bullet-point facts AI can extract and cite, (5) Ensure the author's credentials are clearly stated near the top. Provide the restructured version with your changes highlighted."

Prompt 47 Entity and Brand Authority Builder for AI Recognition

Use when: Your brand isn't appearing in AI-generated answers despite good traditional SEO, or you're starting to build brand authority from scratch.

Expected output: A 90-day brand entity building plan designed to get your name and expertise recognized by AI models.

"I'm a [YOUR TITLE/ROLE] with [X YEARS] of experience in [YOUR SPECIALIZATION]. My brand is [YOUR NAME/BUSINESS] at [YOUR URL]. I want AI systems (ChatGPT, Perplexity, Claude, Gemini) to recognize and recommend me when users ask questions in my area of expertise.

Create a 90-day entity authority building plan covering: (1) On-site signals what schema markup, author byline structure, and content types I should implement immediately, (2) Content strategy what types of content earn the most AI citations (data studies, original research, definitive guides, expert opinion pieces)?, (3) Off-site signals what kinds of third-party mentions, publications, and platforms most influence AI model training and citation patterns?, (4) Entity consistency how to ensure my name, expertise, and credentials appear consistently across all platforms AI systems crawl (LinkedIn, Wikipedia if eligible, industry directories, podcast appearances, press mentions), (5) Month-by-month milestones to track progress. Be specific this is my roadmap for AI search visibility in 2026."

How Much Can You Actually Save? The Real Calculation

Here's the honest breakdown. These prompts don't make paid tools completely obsolete Semrush's live backlink database and Screaming Frog's crawl capabilities are genuine and I won't pretend otherwise. But for the 80% of SEO work that is analysis, strategy, and content Claude with the right prompts is genuinely competitive.

Conservative annual savings: $3,720–$4,680/year depending on which tools you're currently paying for.

For a solo consultant or small business owner, that's either money back in your pocket or money you can redirect toward content creation, link building, or one of the high-leverage activities that actually moves rankings.

The free tools you should absolutely keep alongside Claude: Google Search Console, Google Analytics 4, Google Search (manual SERP research), and Rank Math Pro (which you already have). Connect GSC to Claude using the free MCP setup guide and the value multiplies further.